Customer Relations

1. Marketing Is Everything -- 2. New Themes For New Marketing -- 3. Relationship Marketing: It All Starts With The Customer -- 4. Product Positioning: The H...

More Introductions! More Appointments! More Clients! You face four hurdles to gaining new clients: finding enough of the right prospects, getting their att...

A follow-up to the enormously popular 'The Cash in the Hat', Mitch Anthony's newest book teaches investors and others about the importance of patience and p...

Explains How Businesses Can Better Connect With Their Customers Through The Use Of A Simplified Brand Message, One That Fosters Ease Of Understanding On Web...

The business world seems to have given up on loyalty: many major corporations now lose -- and have to replace -- half their customers in five years, half t...

From the thought leaders at Boston Consulting Group come lessons on how leading health systems around the world are delivering patient-centered, value-based...

As a customer success leader, whose insight do you rely on for success?\Your field is still maturing, yet your profession is one of the fastest growing in t...

A guide to using the techniques of the ancient samurai to get ahead in sales shows how sales representatives in cars, real estate, office products, or perso...

The timeless guide to sales success has been revised to help you supercharge personal and team performance in a new economy "People make buying decisions e...

Loyal customers are the beating heart of every great business. So why do so many companies act like adrenalin junkies, chasing after new customers at the ...

"A leadership blueprint, applicable in any organization." — Captain D. Michael Abrashoff (Ret.), author, It's Your Ship WITH A FOREWORD BY JIM CORA, FOR...

"Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't goo...

This Book Turns The Conventional Wisdom About Customer Loyalty On Its Head. The Idea That Companies Must Delight Customers By Exceeding Service Expectations...

Seize the chance to be extraordinary.Who has made the biggest difference in your life? Whose words and actions have uplifted and motivated you to excel? Ch...

Axiom Business Book Award Silver Medalist in Business TechnologyThe indispensable guide to data-powered marketing from the team behind the data management ...

No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. Whether you’re a sale...

Not the Same Old Customer Service Textbook Customer Service: Skills for Success uses a variety of activities and example to gain and hold readers’ inter...