Advertising

Over 25 Years Ago, Napoleon Hill, Then A Young Special Investigator For A Nationally Known Business Magazine, Was Sent To Interview Andrew Carnegie. During ...

More provocative business thinking from the bestselling author of Purple Cow and All Marketers Are Liars As one of today’s most influential business thinke...

What Makes a Winner? THINK and GROW RICH is the Granddaddy of All Motivational Books and the first book to address the question What Makes a Winner? Thro...

After Reading This Book The Readers Will Know:1-how To Define A Lead From This Point Forward. Now You Know What You're After: Engaged Leads, Not Just Leads....

Praised for its clear writing style and solid Canadian examples, Advertising in Action provides a clear picture of the advertising industry. This book is id...

It’s time to start living in the home of your dreams without maxing out your credit cards. Learn how with Affordable Interior Design!Homeowners and rente...

Please Read Notes: Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may...

Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutti...

PR! is Stuart Ewen’s pathbreaking history of public relations. It begins with the First World War when Ivy Lee, one of the nation’s first corporate PR men...

Offering Winning Techniques For Spectacular Sales Results, The Creator Of The Psychology Of Selling Shows Readers How To Conquer Fears, Read Customers, Plan...

You already know the most valuable trait for a successful fundraiser. That would be integrity. But what ranks second? It would have to be persuasiveness. Wh...

Its Not How Good You Are, Its How Good You Want to Be is a handbook of how to succeed in the world a pocket bible for the talented and timid to help make th...

Want more clients? Better clients? Here’s how! Complete with worksheets, exercises and all-new examples.Categories: Computers & Technology Web Develop...

What happens when three financial industry whiz kids and certified baseball nuts take over an ailing major league franchise and implement the same strategi...

While advertising is this texts' primary focus, Belch et al recognizes the evolution of the advertising industry and the fact that most organizations now in...

Channel management has become one of the most important components of a firm's competitive strategy, with mistakes often costing companies millions--and cha...

The world's greatest salesman presents the definitive guide to effectively closing any sales presentation. Girard's previous titles, How to Sell Anything t...

In this hard-hitting indictment of the pharmaceutical industry, Ray Moynihan and Allan Cassels show how drug companies are systematically using their domin...

In A Book That Challenges Everything You Thought You Knew About The Requirements For Strategic Success, Kim And Mauborgne Argue That Cutthroat Competition R...

Defining that precise moment when a trend becomes a trend, Malcolm Gladwell probes the surface of everyday occurrences to reveal some surprising dynamics b...

The Definitive Story Of The International Modeling Business ... Investigative Journalist Michael Gross Has Interviewed Modeling's Pioneers, Survivors, And H...

Brands Must Build A New Relationship With Their Customers And The Culture They Participate In. The Old Rule Was To Create Safe, Ordinary Products And Com...

What's Your Website's ROI? Written to help marketers―from the Fortune 1000 to small business owners and solopreneurs―turn their websites from cost cen...

the Book That Sparked A Selling Revolution In 1985 One Book Changed Sales And Marketing Forever. Rejecting Manipulative Tactics And Emphasizing Process, S...

Covering The Latest And Breaking News In Facebook Advertising, This Updated Edition Introduces Revised, Expanded, And New Chapters Covering Fundamentals, Ne...

The irreverent designer of the window displays for Barney's clothing store in New York looks back on his most talked-about creations and his collaborations ...

Canada's most famous adman spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business migh...

Find And Network With The Right Professionals You Know It's Smart To Connect With Over 500 Million Business Professionals On Linkedin, But You May Not Know ...

"You'll never learn a trade until you learn the tricks of the trade." Futures trading has undergone a dramatic metamorphosis. Regulatory changes have rewr...

The ad men behind CBC Radio’s The Age of Persuasion combine lively social history and years of industry experience to show how the art of persuasion shape...

Book by Rowsome, Frank, Jr.Categories: Humor & Entertainment HumorBusiness & Professional

Ideas, Products, Messages And Behaviors Spread Just Like Viruses Do. Behavior Can Ripple Outward Until A Critical Mass Or Tipping Point Is Reached, Changing...