"Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans."
This, in a nutshell, is the advice given to a new Area Manager on his first dayâin an extraordinary business book that will help everyone, in every kind of organization or business, deliver stunning customer service and achieve miraculous bottom-line results.
Written in the parable style of The One Minute Manager, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant featureânot just another program of the month.
America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplaceâand turn their customers into raving, spending fans.
Written in the parable style of The One Minute Manager by its co-author, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make stunning customer service a constant feature -- not just another program of the month.
Categories:
- Self-Help
- Success
Publisher : William Morrow
Author : Kenneth H. Blanchard,Sheldon M. Bowles
Language : English
Edition : 1
Published :1993-05-19
Number Of Pages : 137
Binding : Hardcover
ISBN-10 : 0688123163
ISBN-13 : 9780688123161
Item weight : 0.6 lb
Dimensions : 0.8 in x 5.5 in x 8.5 in
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