{"product_id":"0786303158","title":"Solution Selling: Creating Buyers in Difficult Selling Markets","description":"\n\n\u003cp\u003e\u003ci\u003eSolution Selling\u003c\/i\u003e is a process to take the guesswork out of difficult-to-sell, intangible products and services. It enables sellers to make the way they sell as big an advantage as their product or service. After reading this book, salespeople and sales managers will be able to use a well-tested model that guides them through the process of selling. No more smoke and mirrors, blind luck, or high-pressure selling. Just a step-by-step system that ensures a higher rate of success for salespeople and a higher probability that the buyer's expectations will be met. \u003ci\u003eSolution Selling\u003c\/i\u003e shows how to:\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDifferentiate yourself from your competition and dispel negative sales stereotypes by changing the way you sell. \u003c\/li\u003e\n\u003cli\u003eGenerate qualified prospects and new business by learning how to gain access to power, influence committee decisions, and negotiate the sell cycle. \u003c\/li\u003e\n\u003cli\u003eSynchronize your selling tactics with your prospect's buying cycle and lead more prospects to make a buying decision. \u003c\/li\u003e\n\u003cli\u003eMotivate prospects to take action by helping them see themselves solving their own problems by using your product or service. \u003c\/li\u003e\n\u003cli\u003eSeize control of the situation and make the sale yourself even when the competition is there first. \u003c\/li\u003e\n\u003cli\u003eClose with confidence without using high pressure.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eManagement \u0026amp; Leadership\u003c\/li\u003e\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eAdvertising\u003c\/li\u003e\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eMarketing\u003c\/li\u003e\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eSales \u0026amp; Selling\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eBook details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Bosworth, Michael T.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e hardcover\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEdition:\u003c\/strong\u003e 1\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e McGraw Hill\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePages:\u003c\/strong\u003e 272\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9780786303151\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"McGraw Hill","offers":[{"title":"Used - Good","offer_id":49280011272382,"sku":"0786303158-4","price":8.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/51afUyLlvyL.jpg?v=1791949928","url":"https:\/\/shop.sustainablebooks.com\/products\/0786303158","provider":"Sustainable Books","version":"1.0","type":"link"}