{"product_id":"0070364524","title":"Communicating Change: Winning Employee Support for New Business Goals","description":"\n\n\u003cp\u003eWhen a company decides to make a major organizational change whether it's a new emphasis on customer service, quality management, restructuring or downsizing managers must get the message through to front-line employees, and enlist their support...or the changes will create more turmoil than progress.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003eWritten for busy managers at all levels, \u003ci\u003eCommunicating Change\u003c\/i\u003e offers specific prescriptions for effecting successful change centered around three guiding principles:\u003c\/p\u003e\n\u003cbr\u003e\n\u003cul\u003e\n\u003cbr\u003e\n\u003cli\u003eConveying the message through supervisors\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eCommunicating face-to-face\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eMaking the changes relevant to each work area\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\n\u003cp\u003eIn addition, a variety of helpful forms, checklists, sample communications, and surveys help managers to quickly put these principles into action.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eManagement \u0026amp; Leadership\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eLeadership \u0026amp; Motivation\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"McGraw Hill","offers":[{"title":"Used - Very Good","offer_id":47673310937278,"sku":"0070364524-3","price":13.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/61EtXUBpcXL.jpg?v=1781724432","url":"https:\/\/shop.sustainablebooks.com\/products\/0070364524","provider":"Sustainable Books","version":"1.0","type":"link"}