{"product_id":"006124189x-influence_the_psychology_of_persuasion-_revised_edition","title":"Influence: The Psychology of Persuasion, Revised Edition","description":"\n\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eInfluence\u003c\/i\u003e, the classic book on persuasion, explains the psychology of why people say yes—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. \u003c\/p\u003e\n\u003cp\u003eYou'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of \u003ci\u003eInfluence\u003c\/i\u003e will move you toward profound personal change and act as a driving force for your success.\u003c\/p\u003e Journal of Social and Clinical Psychology \u003cp\u003eThe material in Cialdini’s Influence is a proverbial gold mine.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eHealth, Fitness \u0026amp; Dieting\u003cul class=\"category-tree\"\u003e\n\u003cli\u003ePsychology \u0026amp; Counseling\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eApplied Psychology\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Harper Business","offers":[{"title":"Used - Good","offer_id":47688841232574,"sku":"006124189X-4","price":21.24,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/61wwAomEffL.jpg?v=1781886610","url":"https:\/\/shop.sustainablebooks.com\/products\/006124189x-influence_the_psychology_of_persuasion-_revised_edition","provider":"Sustainable Books","version":"1.0","type":"link"}