{"title":"Marketing","description":"\u003cp\u003e Title:Books\u0026gt;\u0026gt;Business \u0026amp; Money\u0026gt;\u0026gt;Marketing \u0026amp; Sales\u0026gt;\u0026gt;Marketing\u003c\/p\u003e\u003cp\u003e Handle:books-business-money-marketing-sales-marketing\u003c\/p\u003e\u003cp\u003e Children :\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/books-business-money-marketing-sales-marketing-direct\"\u003eDirect\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/books-business-money-marketing-sales-marketing-general\"\u003eGeneral\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/books-business-money-marketing-sales-marketing-global\"\u003eGlobal\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/books-business-money-marketing-sales-marketing-industrial\"\u003eIndustrial\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/books-business-money-marketing-sales-marketing-multilevel\"\u003eMultilevel\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/books-business-money-marketing-sales-marketing-product-management\"\u003eProduct Management\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/books-business-money-marketing-sales-marketing-research\"\u003eResearch\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/books-business-money-marketing-sales-marketing-telemarketing\"\u003eTelemarketing\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"0316346624","title":"The Tipping Point: How Little Things Can Make a Big Difference","description":"\n\u003cp\u003eIdeas, Products, Messages And Behaviors Spread Just Like Viruses Do. Behavior Can Ripple Outward Until A Critical Mass Or Tipping Point Is Reached, Changing The World. Gladwell Develops These And Other Concepts (such As The Stickiness Of Ideas Or The Effect Of Population Size On Information Dispersal) Through Simple, Clear Explanations And Entertainingly Illustrative Anecdotes. The Three Rules Of Epidemics -- The Law Of The Few: Connectors, Mavens, And Salesmen -- The Stickiness Factor: Sesame Street, Blue's Clues, And The Educational Virus -- The Power Of Context (part One): Bernie Goetz And The Rise And Fall Of New York City Crime -- The Power Of Context (part Two): The Magic Number One Hundred And Fifty -- Case Study: Rumors, Sneakers, And The Power Of Translation -- Case Study: Suicide, Smoking, And The Search For The Unsticky Cigarette -- Conclusion: Focus, Test, And Believe -- Afterword: Tipping Point Lessons From The Real World. Malcolm Gladwell ; [with A New Afterword By The Author]. Originally Published: Boston : Little, Brown, C2000. Includes Bibliographical References And Index.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMedical Books\u003cul class=\"category-tree\"\u003e\n\u003cli\u003ePsychology\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eSocial Psychology \u0026amp; Interactions\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Back Bay Books","offers":[{"title":"Used - Good","offer_id":45261176012990,"sku":"0316346624-4","price":7.76,"currency_code":"USD","in_stock":true},{"title":"Used - Acceptable","offer_id":49258318004414,"sku":"0316346624-5","price":6.24,"currency_code":"USD","in_stock":true},{"title":"Used - Very Good","offer_id":49285801050302,"sku":"0316346624-3","price":9.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/413m6ydPBjL._SL500.jpg?v=1754077120"},{"product_id":"1892366347","title":"The Four Color Personalities For MLM: The Secret Language For Network Marketing","description":"\n\u003cp\u003eMind reading = fun! When we know how prospects think, selling and sponsoring are easy. Read deep inside our prospects’ minds with this easy skill.\u003cbr\u003eOur prospects have a different point-of-view. So how do we talk to prospects in a way they \"get it\" and enjoy our message?\u003cbr\u003eBy quickly identifying our prospect’s color personality.\u003cbr\u003eDiscover the precise magic words to say to each of the four personalities. This isn’t a boring research textbook on the four different personalities. This book shows a fun, easy way to talk to our prospects based on how they see and feel about the world.\u003cbr\u003eThe results are stunning. Shy distributors become confident when they understand how their prospects think. Experienced distributors have short conversations that get prospects to join immediately.\u003cbr\u003eWhy be frustrated with prospects?\u003cbr\u003eInstead, quickly discover the four personalities in a fun way that we will always remember. We will enjoy observing and analyzing our friends, co-workers and relatives, and we will see the way they see the world. It feels like we have 3D glasses in our network marketing career.\u003cbr\u003eOf the 25 skills, this is the first skill that new distributors should learn. Why?\u003cbr\u003e1. It gives new distributors instant confidence.\u003cbr\u003e2. It eliminates rejection.\u003cbr\u003e3. It helps prospects listen with open minds.\u003cbr\u003e4. It gets instant results.\u003cbr\u003eWhat could be better than that?\u003cbr\u003eWe won’t have to look for great prospects when we know the four color personalities. We will have the ability to turn ordinary people into hot prospects by recognizing their color personalities and by saying the right words.\u003cbr\u003eBy using humorous, slightly exaggerated examples of the four personality traits, we will remember this skill and can use it immediately. Life is more fun when we are the only one with the 3D glasses.\u003cbr\u003eThis is the one skill that we will use every day for the rest of our lives!\u003cbr\u003eGet ready to smile and achieve immediate rapport and quick results.\u003cbr\u003eOrder your copy now!\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eMultilevel\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eBook details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Schreiter, Tom \"Big Al\"\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e paperback\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Fortune Network Publishing\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePages:\u003c\/strong\u003e 102\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9781892366344\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fortune Network Publishing","offers":[{"title":"Used - Good","offer_id":49258225434814,"sku":"1892366347-4","price":4.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/51o084xLJdL._SL500.jpg?v=1754078582"},{"product_id":"1260441539","title":"Data Driven: Harnessing Data and AI to Reinvent Customer Engagement","description":"\n\n\u003cb\u003e\u003ci\u003eAxiom Business Book Award Silver Medalist in Business Technology\u003c\/i\u003e\u003c\/b\u003e\u003cb\u003eThe indispensable guide to data-powered marketing from the team behind the data management platform that helps fuel Salesforce―the #1 customer relationship management (CRM) company in the world\u003c\/b\u003eA tectonic shift in the practice of marketing is underway. Digital technology, social media, and e-commerce have radically changed the way consumers access information, order products, and shop for services. Using the latest technologies―cloud, mobile, social, internet of things (IoT), and artificial intelligence (AI)―we have more data about consumers and their needs, wants, and affinities than ever before. \u003ci\u003eData Driven\u003c\/i\u003e will show you how to:\u003cbr\u003e●Target and delight your customers with unprecedented accuracy and success●Bring customers closer to your brand and inspire them to engage, purchase, and remain loyal●Capture, organize, and analyze data from every source and activate it across every channel●Create a data-powered marketing strategy that can be customized for any audience●Serve individual consumers with highly personalized interactions●Deliver better customer service for the best customer experience●Improve your products and optimize your operating systems●Use AI and IoT to predict the future direction of markets\u003cbr\u003eYou’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll see how top companies put these data-driven strategies into action: how Pandora used second- and third-hand data to learn more about its listeners; how Georgia-Pacific moved from scarcity to abundance in the data sphere; and how Dunkin’ Brands leveraged CRM data as a force multiplier for customer engagement. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.  Sure to be a classic,\u003ci\u003e Data Driven\u003c\/i\u003e is a practical road map to the modern marketing landscape and a toolkit for success in the face of changes already underway and still to come.\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eProcesses \u0026amp; Infrastructure\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eCustomer Relations\u003c\/li\u003e\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eE-Commerce\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eGeneral\u003c\/li\u003e\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eMultilevel\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness Development \u0026amp; Entrepreneurship\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eEntrepreneurship\u003c\/li\u003e\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eSmall Business\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eComputers \u0026amp; Technology\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eWeb Development \u0026amp; Design\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eWeb Marketing\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eBook details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Chavez, Tom,Vaidya, Vivek,O’Hara, Chris\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e hardcover\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEdition:\u003c\/strong\u003e 1\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e McGraw Hill\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePages:\u003c\/strong\u003e 256\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9781260441536\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"McGraw Hill","offers":[{"title":"Used - Very Good","offer_id":45261690634430,"sku":"1260441539-3","price":16.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/71lrM0gmffL.jpg?v=1754081063"},{"product_id":"0997948213","title":"Get Over Your Damn Self: The No-BS Blueprint to Building a Life-Changing Business","description":"\n\u003cp\u003eRomi Neustadt is passionate about helping others build lucrative direct sales and network marketing businesses that help create lives with more freedom and flexibility, greater purpose and a lot more fun. In this book she offers you the same direct, no-BS coaching she's given to tens of thousands to help you acquire the skills to build this sucker and teach your team to do the same. And, equally important, she'll work on your mindset so you stop over complicating it all and stop letting the negative voices in your head win.You're going to learn:* The Posture to confidently connect with anyone about your business and your products.* The Possibilities for a lucrative, efficient and enormously rewarding turn key business.* The Power that's already within you to build the life you really want...if you dare.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eWomen \u0026amp; Business\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"LiveFullOut Media","offers":[{"title":"Used - Very Good","offer_id":45261705806014,"sku":"0997948213-3","price":6.97,"currency_code":"USD","in_stock":true},{"title":"Used - Good","offer_id":49258325213374,"sku":"0997948213-4","price":5.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/51mHdNib6oL._SL500.jpg?v=1754081217"},{"product_id":"0062986252","title":"Napkin Finance: Build Your Wealth in 30 Seconds or Less","description":"\n\n\u003cp\u003e\u003cstrong\u003e“An incredible, compelling read. It covers an astonishing amount of ground with basic simplicity and good humor. A masterful starting point for any investor. Tina Hay is a wizard.”—Ben Stein, economist, author, actor and commentator\u003c\/strong\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eA handy crash course in personal finance, Napkin Finance is the groundbreaking guide everyone needs to help them manage their money and feel more secure.\u003c\/strong\u003e\u003cbr\u003eSurveys have found that two thirds of Americans can’t pass a basic financial literacy test, and nine in ten believe personal finance should become a required high school course. Tina Hay understands the confusion. While attending Harvard Business School, she struggled to keep up with classmates–many of whom came from the banking world–when it came to understanding jargon and numbers-heavy concepts. Tina developed a visual learning strategy using sketches and infographics that helped her succeed in her studies and master even the most complex financial topics.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eSince then, Tina founded Napkin Finance, a thriving company built on the concept of taking seemingly overwhelming topics—such as budgeting, investments, and retirement accounts—and turning them into simple, skimmable explanations. Now, she’s synthesized the most important content into this personal finance handbook. Napkin Finance includes dozens of individual learning modules, on topics ranging from credit scores to paying off student loans to economics and blockchain. \u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eThe first illustrated guide that makes finance fun and accessible, Napkin Finance can help even the most numbers-phobic reader learn about complex financial topics without dying of boredom. \u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003ePolitics \u0026amp; Social Sciences\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eSociology\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eReference\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Dey Street Books","offers":[{"title":"Used - Very Good","offer_id":45261717143742,"sku":"0062986252-3","price":5.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/71rkTWIPerL.jpg?v=1754081344"},{"product_id":"1259835642","title":"Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline","description":"\n\u003cp\u003eThis Guide Provides The Immediately Implementable Strategies You Need To Build A Solid, Sustainable Pipeline - Whether You{u2019}re A Sales Or Marketing Executive, Team Leader, Or Sales Representative ... You{u2019}ll Learn How To Target And Track Ideal Prospects, Optimize Contact Acquisition, Continually Improve Performance, And Achieve Your Revenue Goals. The Book Includes Easy-to-use Charts And E-mail Templates, And Features Full Online Access To Sample Materials, Worksheets, And Blueprints To Add To Your Prospecting Tool Kit.--from Publisher Description. Introduction -- Internalizing Your Competitive Position -- Developing An Ideal Account Profile -- Crafting Ideal Prospect Personas -- Crafting The Right Message -- Getting Meetings Though Prospecting Campaigns -- (dis-) Qualifying Prospects -- Measuring And Optimizing Your Pipeline -- Leveraging The Right Tools -- Managing Sales Development Professionals -- Conclusion: The Future Of Predictable Prospecting. Marylou Tyler, Jeremey Donovan. Includes Bibliographical References And Index.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eSkills\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"McGraw Hill","offers":[{"title":"Used - Very Good","offer_id":45261755383998,"sku":"1259835642-3","price":11.47,"currency_code":"USD","in_stock":true},{"title":"Used - Good","offer_id":45261755416766,"sku":"1259835642-4","price":5.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/412yjYemJrL._SL500.jpg?v=1754081668"},{"product_id":"0345810368","title":"This I Know: Marketing Lessons from Under the Influence","description":"\n\n\u003cb\u003eCanada's most famous adman spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business might be.\u003c\/b\u003e\u003cbr\u003eBig companies spend a fortune marketing their wares and services. Can yours? Invariably people ask advertising veteran and CBC Radio host Terry O'Reilly one question more than any other: How does a little business compete with the big guys? After decades at the helm of an award-winning advertising production company, and over a decade exploring the art and science of marketing for CBC Radio, O'Reilly delivers all the answers they--and anyone with something to sell--ever wanted to know. \u003cbr\u003e     Following his bestselling \u003ci\u003eAge of Persuasion\u003c\/i\u003e, O'Reilly collects a lifetime of marketing wisdom into an indispensable guide to competing for your customers' attention. From understanding what business you're really in and foregoing the extra mile in favour of the extra inch, to the benefits of counterintuitive thinking and knowing an opportunity when you see one, \u003ci\u003eThis I Know\u003c\/i\u003e will help anyone understand the fundamentals of good marketing strategy and building the relationships that turn good marketing into great results, no matter how big or small your budget.\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eIndustries\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eMedia \u0026amp; Communications\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Knopf Canada","offers":[{"title":"Used - Good","offer_id":45261822230718,"sku":"0345810368-4","price":9.47,"currency_code":"USD","in_stock":true},{"title":"Used - Very Good","offer_id":49278456037566,"sku":"0345810368-3","price":15.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/719TDnxKrIL.jpg?v=1754082791"},{"product_id":"1948197197","title":"Comment développer votre entreprise de marketing de réseau en 15 minutes par jour","description":"\n\u003cp\u003eTout Le Monde Peut Mettre 15 Minutes Par Jour De Coté Pour ériger Sa Sécurité Financière. Bien Entendu, On Aimerait Avoir Plus De Temps, Mais En Nous Pouvons Tout De Même Changer Nos Vies à Jamais Avec Seulement 15 Minutes Par Jour.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness Development \u0026amp; Entrepreneurship\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eSmall Business\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eHome-Based\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Fortune Network Publishing","offers":[{"title":"Used - Good","offer_id":49258241196222,"sku":"1948197197-4","price":7.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/61pMCx7ff6L.jpg?v=1754082856"},{"product_id":"0061234001-freakonomics_revised_and_expanded_a_rogue_economist_explores_the_hidden_side_of_everything","title":"Freakonomics [Revised and Expanded]: A Rogue Economist Explores the Hidden Side of Everything","description":"\n\u003cp\u003eWhich Is More Dangerous, A Gun Or A Swimming Pool? What Do Schoolteachers And Sumo Wrestlers Have In Common? Why Do Drug Dealers Still Live With Their Moms? How Much Do Parents Really Matter? What Kind Of Impact Did \u003ci\u003eroe V. Wade\u003c\/i\u003e Have On Violent Crime?\u003cbr\u003e These May Not Sound Like Typical Questions For An Economist To Ask. But Steven D. Levitt Is Not A Typical Economist. He Is A Much Heralded Scholar Who Studies The Stuff And Riddles Of Everyday Life -- From Cheating And Crime To Sports And Child Rearing -- And Whose Conclusions Regularly Turn The Conventional Wisdom On Its Head. He Usually Begins With A Mountain Of Data And A Simple, Unasked Question. Some Of These Questions Concern Life-and-death Issues; Others Have An Admittedly Freakish Quality. Thus The New Field Of Study Contained In This Book: Freakonomics.\u003cbr\u003e Through Forceful Storytelling And Wry Insight, Levitt And Co-author Stephen J. Dubner Show That Economics Is, At Root, The Study Of Incentives -- How People Get What They Want, Or Need, Especially When Other People Want Or Need The Same Thing. In Freakonomics, They Set Out To Explore The Hidden Side Of ... Well, Everything. The Inner Workings Of A Crack Gang. The Truth About Real-estate Agents. The Myths Of Campaign Finance. The Telltale Marks Of A Cheating Schoolteacher. The Secrets Of The Ku Klux Klan.\u003cbr\u003e What Unites All These Stories Is A Belief That The Modern World, Despite A Surfeit Of Obfuscation, Complication, And Downright Deceit, Is Not Impenetrable, Is Not Unknowable, And -- If The Right Questions Are Asked -- Is Even More Intriguing Than We Think. All It Takes Is A New Way Of Looking. Steven Levitt, Through Devilishly Clever And Clear-eyed Thinking, Shows How To See Through All The Clutter.\u003cbr\u003e \u003ci\u003efreakonomics\u003c\/i\u003e Establishes This Unconventional Premise: If Morality Represents How We Would Like The World To Work, Then Economics Represents How It Actually Does Work. It Is True That Readers Of This Book Will Be Armed With Enough Riddles And Stories To Last A Thousand Cocktail Parties. But \u003ci\u003efreakonomics\u003c\/i\u003e Can Provide More Than That. It Will Literally Redefine The Way We View The Modern World.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eEducation \u0026amp; Teaching\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eSchools \u0026amp; Teaching\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eEducation Theory\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eResearch\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"William Morrow","offers":[{"title":"Used - Good","offer_id":45261866893502,"sku":"0061234001-4","price":11.97,"currency_code":"USD","in_stock":true},{"title":"Used - Very Good","offer_id":49258237264062,"sku":"0061234001-3","price":14.24,"currency_code":"USD","in_stock":true},{"title":"Used - Poor","offer_id":49258237296830,"sku":"0061234001-6","price":4.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/71VoSBJkLVL.jpg?v=1754083498"},{"product_id":"0988667908","title":"Go Pro - 7 Steps to Becoming a Network Marketing Professional","description":"\n\u003cp\u003eOver twenty years ago at a company convention, Eric Worre had an aha moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to Go Pro and create the life of your dreams. In this definitive guidebook, you will learn to:-Find prospects -Invite them to your product or opportunity -Present your product -Follow up with your prospects -Help them become customers or distributors -Help them get started right -Grow your team by promoting events -And much, much more. Eric's wish is for you to make the decision to become a Network Marketing Professional. For you to truly Go Pro. Because it is a stone-cold fact that Network Marketing is a better way. Now let's go tell the world.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness Development \u0026amp; Entrepreneurship\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eEntrepreneurship\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Network Marketing Pro Inc.","offers":[{"title":"Used - Good","offer_id":45261877772478,"sku":"0988667908-4","price":2.76,"currency_code":"USD","in_stock":true},{"title":"Used - Very Good","offer_id":49267373506750,"sku":"0988667908-3","price":3.24,"currency_code":"USD","in_stock":true},{"title":"Used - Acceptable","offer_id":49267373539518,"sku":"0988667908-5","price":2.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/61nQp3uQg5L._SL500.jpg?v=1754083578"},{"product_id":"0875847951","title":"On Competition","description":"\n\n\u003cp\u003eFor the past two decades, Michael Porter's work has towered over the field of competitive strategy. On Competition, Updated and Expanded Edition brings together more than a dozen of Porter's landmark articles from the Harvard Business Review. Five are new to this edition, including the 2008 update to his classic \"The Five Competitive Forces That Shape Strategy,\" as well as new work on health care, philanthropy, corporate social responsibility, and CEO leadership.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003eThis collection captures Porter's unique ability to bridge theory and practice. Each of the articles has not only shaped thinking, but also redefined the work of practitioners in its respective field. In an insightful new introduction, Porter relates each article to the whole of his thinking about competition and value creation, and traces how that thinking has deepened over time.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003eThis collection is organized by topic, allowing the reader easy access to the wide range of Porter's work. Parts I and II present the frameworks for which Porter is best known—frameworks that address how companies, as well as nations and regions, gain and sustain competitive advantage. Part III shows how strategic thinking can address society's most pressing challenges, from environmental sustainability to improving health-care delivery. Part IV explores how both nonprofits and corporations can create value for society more effectively by applying strategy principles to philanthropy. Part V explores the link between strategy and leadership.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003ePolitics \u0026amp; Social Sciences\u003cul class=\"category-tree\"\u003e\n\u003cli\u003ePolitics \u0026amp; Government\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eInternational \u0026amp; World Politics\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Harvard Business School Pr","offers":[{"title":"Used - Good","offer_id":45261911523518,"sku":"0875847951-4","price":19.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/71ANhxGBfQL.jpg?v=1754083879"},{"product_id":"0307460851","title":"Different: Escaping the Competitive Herd","description":"\n\u003cp\u003eArgues That Today's High-quality Marketplace Has Created An Era Of Impossible Competition And Makes Recommendations For How Companies Can Retain Market Shares Without Losing Status To Copycat Competitors. Competitive Herd (critique) -- No Contest (celebration) -- Human Touch (reflection). Youngme Moon ; Illustrations By Lynn Carruthers. Includes Bibliographical References (pages 233-256) And Index.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eGeneral\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Crown Business","offers":[{"title":"Used - Acceptable","offer_id":47697463836862,"sku":"0307460851-5","price":4.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/71Lytbrj5mL.jpg?v=1754088536"},{"product_id":"1610396391","title":"What Stays in Vegas: The World of Personal Data-Lifeblood of Big Business-and the End of Privacy as We Know It","description":"\n\u003cp\u003eThe greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone.\u003cbr\u003eIn Las Vegas, no company knows the value of data better than Caesars Entertainment. Many thousands of enthusiastic clients pour through the ever-open doors of their casinos. The secret to the company's success lies in their one unrivaled asset: they know their clients intimately by tracking the activities of the overwhelming majority of gamblers. They know exactly what games they like to play, what foods they enjoy for breakfast, when they prefer to visit, who their favorite hostess might be, and exactly how to keep them coming back for more.\u003cbr\u003eCaesars' dogged data-gathering methods have been so successful that they have grown to become the world's largest casino operator, and have inspired companies of all kinds to ramp up their own data mining in the hopes of boosting their targeted marketing efforts. Some do this themselves. Some rely on data brokers. Others clearly enter a moral gray zone that should make American consumers deeply uncomfortable.\u003cbr\u003eWe live in an age when our personal information is harvested and aggregated whether we like it or not. And it is growing ever more difficult for those businesses that choose not to engage in more intrusive data gathering to compete with those that do. Tanner's timely warning resounds: Yes, there are many benefits to the free flow of all this data, but there is a dark, unregulated, and destructive netherworld as well.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003ePolitics \u0026amp; Social Sciences\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eSocial Sciences\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003ePrivacy \u0026amp; Surveillance\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"PublicAffairs","offers":[{"title":"Used - Very Good","offer_id":45262129266878,"sku":"1610396391-3","price":7.24,"currency_code":"USD","in_stock":false},{"title":"Used - Good","offer_id":49561748275390,"sku":"1610396391-4","price":15.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/41BbhY5nXNL._SL500.jpg?v=1754089483"},{"product_id":"1591845815-the_effortless_experience_conquering_the_new_battleground_for_customer_loyalty","title":"The Effortless Experience: Conquering the New Battleground for Customer Loyalty","description":"\n\u003cp\u003eThis Book Turns The Conventional Wisdom About Customer Loyalty On Its Head. The Idea That Companies Must Delight Customers By Exceeding Service Expectations Is So Entrenched That Managers Rarely Question It. But Ceb's Research Proves That The Dazzle Factor Simply Doesn't Predict Repeat Sales Or Positive Word-of-mouth. The Reality: Loyalty Is Driven By How Well A Company Delivers On Its Basic Promises And Solves Day-to-day Problems, Not On How Spectacular Its Service Experience Might Be. Most Customers Don't Want To Be Wowed; They Want An Effortless Experience. And They Are Far More Likely To Punish You For Bad Service Than To Reward You For Good Service. After All, What Do You Really Want From Your Cable Company--a Free Month Of Hbo When It Screws Up, Or A Fast, Painless Restoration Of Your Connection? This Book Lays Out The Four Key Pillars Of A Low-effort Customer Experience, Including Tools And Templates You Can Start Applying Right Away.--from Publisher Description. Blinded By Delight -- The New Battleground For Customer Loyalty -- Why Your Customers Don't Want To Talk To You -- The Worst Question A Service Rep Can Ask -- Just Because There's Nothing You Can Do Doesn't Mean There's Nothing You Can Do -- To Get Control, You Have To Give Control -- The Disloyalty Detector : Customer Effort Score V2.0 -- Making Low Effort Stick -- Effort Beyond The Contact Center. Matthew Dixon, Nick Toman, And Rick Delisi. 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It Can Be Scary, At First, To Focus On Intangibles Like Community, Generosity, And Fun, Rather Than Squeezing Every Penny From Each Interaction. But Those Who Apply The Strategies In Fanocracy Are More Likely To Dominate Their Categories. And Beyond The Financial Benefits, Fanocracies Spread More Joy And Inspiration To The World At Large--\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness Development \u0026amp; Entrepreneurship\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eEntrepreneurship\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Portfolio","offers":[{"title":"Used - Good","offer_id":45262241988798,"sku":"0593084004-4","price":6.47,"currency_code":"USD","in_stock":false},{"title":"Used - Very Good","offer_id":49439777685694,"sku":"0593084004-3","price":11.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/81iL1xhJ1PL.jpg?v=1754091014"},{"product_id":"1885167601","title":"The Little Red Book of Selling: 12.5 Principles of Sales Greatness","description":"\n\n\u003cp\u003eSalespeople hate to read. 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For those who are running into dead ends, stale leads, price objections, and unreturned phone calls, Gitomer has created \u003ci\u003eThe Little Red Book of Selling\u003c\/i\u003e to show them how to get past the usual obstacles and sell their products and services with new zest and vigor. \u003c\/p\u003e\n\u003cp\u003eFilled with more than a dozen principles of sales greatness, as well as numerous lists and attack plans for dealing with difficult customers, \u003ci\u003eThe Little Red Book of Selling\u003c\/i\u003e offers the answers to just about every sales question a salesperson could ask, and provides the firsthand experiences and positive enthusiasm to drive them home with vitality and optimism.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eWhy Red?\u003c\/i\u003e\u003cbr\u003e Gitomer explains that \u003ci\u003eThe Little Red Book of Selling\u003c\/i\u003e has so much red ink in it and on it for a number of reasons. These include: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRed is the color of passion. Passion is the fulcrum point of selling. No passion, no sales.\u003c\/li\u003e \u003cli\u003eRed is the color of love. If you don't love what you sell, go sell something else.\u003c\/li\u003e \u003cli\u003eRed is the brightest color. You must be bright in order to convert selling to buying.\u003c\/li\u003e \u003cli\u003eRed is the most visible color. You must be visible to your customers with a value message, not just a sales pitch.\u003c\/li\u003e \u003cli\u003eRed is fire. 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The one-size-fits-all approach is fast becoming obsolete. More and more businesses are learning that the more they tailor-make the messages they put on their sites, as well as how they interact with every single user, the more satisfied customers get--and the more they earn.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eConsumer Behavior\u003c\/li\u003e\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eDirect\u003c\/li\u003e\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eMultilevel\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eProcesses \u0026amp; Infrastructure\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eE-Commerce\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eComputers \u0026amp; Technology\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eWeb Development \u0026amp; Design\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eWeb Marketing\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eBook details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Levesque, Ryan\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e paperback\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEdition:\u003c\/strong\u003e 1st\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Dunham Books\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePages:\u003c\/strong\u003e 160\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9781939447722\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Dunham Books","offers":[{"title":"Used - Good","offer_id":45294478164158,"sku":"1939447720-4","price":3.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/411g-e9-mvL._SL500.jpg?v=1754942406"},{"product_id":"0761122753","title":"The Garden Primer: The Completely Revised Gardener's Bible - 100% Organic","description":"\n\n\u003cp\u003e\u003cbr\u003eA 688-page volume jam-packed with practical information, advice, tips, and quirky wisdom, both basic enough for the novice and complete enough to help those with more experience improve their gardening habits, \u003ci\u003eThe Garden Primer\u003c\/i\u003e leads all readers down the path to a simpler and more successful garden.\u003c\/p\u003e\n\u003cp\u003eCombining easy \"how-to\" instruction with quirky wisdom and tried-and-true advice, the author reassuringly guides the reader through the flower garden, the decorative garden, the vegetable patch, and more. Each fully illustrated chapter is a book in itself, from planning your property and stocking the tool shed to growing perennials, annuals, roses, bulbs, vegetables, herbs, fruits, lawns \u0026amp; groundcover, trees, shrubs, vines, and more. Instructions are included for growing and tending approximately 300 plants. Selection of the Book-of-the-Month Club, the Quality Paperback Book Club, and the Better Homes \u0026amp; Gardens Family Book Service. 364,000 copies in print. A Regina Ryan Book.\u003c\/p\u003e Publishers Weekly \u003cp\u003e\"Keep gardening simple'' is the reassuring maxim invoked by Damrosch (\u003ci\u003eTheme Gardens\u003c\/i\u003e) time and again in this outstanding compendium of garden lore, information and advice for novices and old-timers. The author, an ``old-fashioned dirt gardener,'' advocates common sense, respect for the delicate balance of nature and a hands-on approach. Her book brims with sound advice for garden planning, planting and maintenance, and her relaxed attitude about equipment (\"buy a few good implements and treat them well'') and disease and pest control (\"when in doubt, don't spray'') is refreshing. Ornamental plants, from vines (\"willful children'') to herbs (\"anarchists of the garden''), are evaluated thoughtfully, and gardeners will profit from Damrosch's manageable lists of annuals, perennials, ground covers, shrubs and trees. They will be entertained, as well, by the author's engaging, witty voice. Vegetables and fruits are discussed in mini-chapters; illustrations and an appendix of mail-order sources, etc., round out the book. BOMC and QPBC main selections; Better Homes \u0026amp; Gardens Book Club selection ; author tour. (Nov.)\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eReference\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eEncyclopedias \u0026amp; Subject Guides\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eGardening\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Workman Publishing Company","offers":[{"title":"Used - Good","offer_id":45310189994174,"sku":"0761122753-4","price":12.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/51194olhWuL._SL500.jpg?v=1755201008"},{"product_id":"0062416057","title":"Barking Up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong","description":"\n\n\u003cp\u003e\u003cstrong\u003eWall Street Journal Bestseller\u003c\/strong\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eMuch of the advice we’ve been told about achievement is logical, earnest…and downright wrong. In Barking Up the Wrong Tree, Eric Barker reveals the extraordinary science behind what actually determines success and most importantly, how anyone can achieve it. You’ll learn:\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003e\u003cbr\u003e• Why valedictorians rarely become millionaires, and how your biggest weakness might actually be your greatest strength \u003cbr\u003e• Whether nice guys finish last and why the best lessons about cooperation come from gang members, pirates, and serial killers\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003e• Why trying to increase confidence fails and how Buddhist philosophy holds a superior solution\u003cbr\u003e• The secret ingredient to “grit” that Navy SEALs and disaster survivors leverage to keep going\u003cbr\u003e• How to find work-life balance using the strategy of Genghis Khan, the errors of Albert Einstein, and a little lesson from Spider-Man\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eBy looking at what separates the extremely successful from the rest of us, we learn what we can do to be more like them—and find out in some cases why it’s good that we aren’t. Barking Up the Wrong Tree draws on startling statistics and surprising anecdotes to help you understand what works and what doesn’t so you can stop guessing at success and start living the life you want.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eEducation \u0026amp; Teaching\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eSchools \u0026amp; Teaching\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eCertification \u0026amp; Development\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"HarperOne","offers":[{"title":"Used - Very Good","offer_id":45331584614590,"sku":"0062416057-3","price":5.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/71sAvvw783L.jpg?v=1755869347"},{"product_id":"0071428682","title":"The Manager's Guide to Distribution Channels (GENERAL FINANCE \u0026 INVESTING)","description":"\n\u003cp\u003eChannel management has become one of the most important components of a firm's competitive strategy, with mistakes often costing companies millions--and channel managers their careers. The Manager's Guide to Distribution Channels provides managers and decision makers with proven tools and go-to-market strategies for refining channel strategies and managing distribution relationships. Self-assessment tools combine with realworld cases and examples to give managers a nontheoretical, balanced blend of thought-provoking insights and hands-on tactics.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eIndustries\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eRetailing\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eAdvertising\u003c\/li\u003e\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eMarketing\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eBook details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Gorchels, Linda,Marien, Edward J.,West, Chuck\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e hardcover\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEdition:\u003c\/strong\u003e Illustrated\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e McGraw Hill\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePages:\u003c\/strong\u003e 320\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9780071428682\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"McGraw Hill","offers":[{"title":"Used - Good","offer_id":45409650835646,"sku":"0071428682-4","price":14.47,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/61TfLX7aayL.jpg?v=1757967156"},{"product_id":"1556231059","title":"Marketing to the Affluent","description":"\n\u003cp\u003eAn Introduction To The Affluent Market: The Hard Facts -- Courage: The Basic Characteristic Of The Extraordinary Sales Professional -- Knowledge: The Basic Characteristic Of The Extraordinary Sales Professional -- Technique: The Basic Characteristic Of The Extraordinary Sales Professional -- Sources Of Information -- A Big-league Orientation: Focusing On The Affluent -- Expertise. Thomas J. Stanley. Includes Index.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eResearch\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Irwin Professional Pub","offers":[{"title":"Used - Good","offer_id":45438501585086,"sku":"1556231059-4","price":31.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/31dMgZfNKkL._SL500.jpg?v=1758808268"},{"product_id":"081443245x","title":"Get Clients Now! (TM): A 28-Day Marketing Program for Professionals, Consultants, and Coaches","description":"\n\u003cp\u003eWant more clients? Better clients? Here’s how! Complete with worksheets, exercises and all-new examples.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eComputers \u0026amp; Technology\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eWeb Development \u0026amp; Design\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eWeb Marketing\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"AMACOM","offers":[{"title":"Used - Very Good","offer_id":45438659494078,"sku":"081443245X-3","price":7.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/71CB55xjsYL.jpg?v=1758814628"},{"product_id":"0814439209","title":"The Million-Dollar Financial Advisor Team: Best Practices from Top Performing Teams","description":"\n\n\u003cp\u003e\u003cstrong\u003eDavid Mullen, Jr., whose financial advisor program at Merrill Lynch had a success rate twice the industry average, shows advisors how to effectively offer wealth and financial management services under one roof to better service clients.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eWhen exacting clients, high expectations, and the need to grow define your job, you need to be at the top of your game. That’s why more and more financial advisors are pooling resources to meet demand and joining teams in the process.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eYet many advisory teams fail to reach their full potential. Why do some teams soar while others struggle? The Million-Dollar Financial Advisor Team takes you inside some of the highest functioning teams in the industry, uncovering the best practices that fuel success. Start, tweak, or rethink your own team by learning how to:\u003c\/p\u003e\n\u003cbr\u003e\u003cul\u003e\n\u003cbr\u003e\u003cli\u003eSelect the right structure\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eAgree on a team vision and a plan to achieve it\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eDefine individual roles and responsibilities\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eRetain top performers through thoughtful, results-based compensation\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eSave time and effort by crafting efficient processes for every key task\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eCatapult revenue with wealth-management offerings that clients will pay a premium for\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eExpand your practice with great marketing\u003c\/li\u003e\n\u003cbr\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\u003cp\u003eBy implementing effective team-building strategies and building a highly functioning team, you’ll gain more affluent clients—and serve them better—than you ever would alone.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eProcesses \u0026amp; Infrastructure\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eCustomer Relations\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eMarketing\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003ePersonal Finance\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eBudgeting \u0026amp; Money Management\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eFinance\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eWealth Management\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eIndustries\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eFinancial Services\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eInvesting\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003ePortfolio Management\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eBook details\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Mullen Jr., David J.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e hardcover\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEdition:\u003c\/strong\u003e First Edition\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e AMACOM\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePages:\u003c\/strong\u003e 304\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN-13:\u003c\/strong\u003e 9780814439203\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"AMACOM","offers":[{"title":"Used - Very Good","offer_id":46670070874302,"sku":"0814439209-3","price":14.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/714xbuYwheL.jpg?v=1775931378"},{"product_id":"1551990296","title":"Boom Bust \u0026 Echo 2000: Profiting from the Demographic Shift in the New Millennium","description":"\n\u003cp\u003eBoom Bust And Echo Was The National Phenomenon That Demonstrated The Power Of Demographics To Help Us Understand The Past And Forecast The Future. Now Boom Bust And Echo 2000 Reveals Canada's Demographic Profile At The Turn Of The Century When A New Population Shift Will Have Profound Implications For Our Economic And Social Life. Book Jacket.--jacket. David K. Foot With Daniel Stoffman. Includes Index. Previously Published Under Title: Boom, Bust \u0026amp; Echo.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eGeneral\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Macfarlane Walter \u0026 Ross","offers":[{"title":"Used - Good","offer_id":48191455363262,"sku":"1551990296-4","price":7.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/51EN3AESXBL._SL500.jpg?v=1776880269"},{"product_id":"0887307515","title":"Secret Formula: How Brilliant Marketing and Relentless Salesmanship Made Coca-Cola the Best-Known Product in the World","description":"\n\u003cp\u003eA history of the Coca-Cola corporation chronicles its successes and failures, including its recent breakthrough in the Third World, and provides a profile of the company's sixty-year chairman, Robert Woodruff. Reprint.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eSales \u0026amp; Selling\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Harper Paperbacks","offers":[{"title":"Used - Good","offer_id":46670688944318,"sku":"0887307515-4","price":14.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/51q60Sq53WL._SL500.jpg?v=1776880431"},{"product_id":"1774580527","title":"Find Your Red Thread: Make Your Big Ideas Irresistible","description":"\n\u003cp\u003eYou Have A Terrific Idea. You Know It Is So Powerful That It Could Change A Life, A Market, Or Even The World. There's Just One Problem: Others Can't, Or Don't, See It... Yet.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eGeneral\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Page Two Press","offers":[{"title":"Used - Good","offer_id":46670684651710,"sku":"1774580527-4","price":6.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/61rKkxwr3sL.jpg?v=1776880508"},{"product_id":"0465043577","title":"The Misbehavior of Markets: A Fractal View of Financial Turbulence","description":"\n\u003cp\u003eMathematical superstar and inventor of fractal geometry, Benoit Mandelbrot, has spent the past forty years studying the underlying mathematics of space and natural patterns. 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With \u003ci\u003eThe (Mis)Behavior of Markets\u003c\/i\u003e, he puts the tools of higher mathematics into the hands of every person involved with markets, from financial analysts to economists to 401(k) holders. Markets will never be seen as \"safe bets\" again.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eScience \u0026amp; Math\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMathematics\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eApplied\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eStatistics\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Basic Books","offers":[{"title":"Used - Very Good","offer_id":46670687174846,"sku":"0465043577-3","price":7.97,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/71exwNOpE0L.jpg?v=1776880521"},{"product_id":"1630470171","title":"Launch: An Internet Millionaire's Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams","description":"\n\u003cp\u003eThis Book Will Build Your Business -----fast. Whether You've Already Go A Business Or You're Itching To Start One, This Is A Recipe For Getting More Traction. Think About It - What If You Could Launch Like Apple Or The Big Hollywood Studios? What If Your Prospects Eagerly Counted Down The Days Until They Could Buy Your Product? What It You Could Create Such Powerful Positioning In Your Market That You All-but-eliminated Your Competition? And You Could Do All That No Matter How Hunble Your Business Or Budget? -- Book Cover.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eComputers \u0026amp; Technology\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eWeb Development \u0026amp; Design\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eWeb Marketing\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Morgan James Publishing","offers":[{"title":"Used - Good","offer_id":46671076851902,"sku":"1630470171-4","price":4.76,"currency_code":"USD","in_stock":false},{"title":"Used - Very Good","offer_id":49282941157566,"sku":"1630470171-3","price":6.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/51eNdumuB1L._SL500.jpg?v=1776880548"},{"product_id":"148700219x","title":"Let the Elephants Run: Unlock Your Creativity and Change Everything","description":"\n\n\u003cp\u003eCreativity is in everyone’s DNA, not a select few. We all start our lives as creative beings but for many that spark becomes lost over time. How do we jump-start this process as adults? What does it means to be a creative person? How do we follow through with our ideas and turn them into tangible outcomes?\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eAward-winning musician and founder of CloudID Creativity Lab David Usher believes we just need the right tools to help us reconnect with our imaginations in our day-to-day lives whether in the head office, the home office, or the artist’s studio. Usher empowers readers to achieve more “aha” moments through two cornerstone principles of creativity: freedom and structure. Using a mix of personal anecdotes and professional examples from the worlds of industry, technology, science, music, and art, he shows us that creativity is not magic; it is a learnable skill that any person or business can master. The dynamic full-colour design includes photographs, artwork and illustrations, as well as action pages to help readers start cultivating the habit of documenting their ideas for future execution.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eBased on Usher’s wildly popular speaking engagements, Let the Elephants Run is the essential guidebook to reigniting and nurturing our creativity in accessible and productive ways.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eHealth, Fitness \u0026amp; Dieting\u003cul class=\"category-tree\"\u003e\n\u003cli\u003ePsychology \u0026amp; Counseling\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eCreativity \u0026amp; Genius\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"House of Anansi Press","offers":[{"title":"Used - Good","offer_id":46670625341630,"sku":"148700219X-4","price":12.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/61u9WXUvIPL._SL500.jpg?v=1776880558"},{"product_id":"006241495x","title":"How to Sell Your Art Online: Live a Successful Creative Life on Your Own Terms","description":"\n\n\u003cp\u003eAn essential guide for every kind of artist that teaches them how to skip the gallery system, find their niche, and connect directly with collectors to profitably sell their art.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eFor years, galleries have acted as gatekeeper separating artists and collectors. But with the explosion of the Internet, a new generation of savvy, independent artists is connecting with buyers and making a substantial living doing what they love.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eHow to Sell Your Art Online shows any artist how to make a successful living from their work. Cory Huff dispels the myth of the starving artist and provides the effective business strategies necessary to make artistic creations pay. He helps individual artists find their niche; outlines the elements essential for an effective website; and provides invaluable advice on e-mail marketing, blogging, social media marketing, and paid advertising—explaining how to tie all these online activities into offline success.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eMost importantly, he shares the secret to overcoming the biggest challenge artists face when self-marketing: learning how to tell their unique stories. Every artist has a reason for making art, but can’t always find the right way to express it. Huff provides exercises artists can use to clarify the intellectual and emotional process behind their art, and teaches them how turn that knowledge into stories they can tell online and in person—and expand their reach through blogs and social media to build their art business.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eDrawing from the stories of successful artists, thoroughly describing how art is sold today, and providing tips on how to build connections personally and electronically, How to Sell Your Art Online illustrates the countless ways artists can take control of their creative careers—and sell their work without selling out.\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eReference\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eEncyclopedias \u0026amp; Subject Guides\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eArt\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Harper Design","offers":[{"title":"Used - Very Good","offer_id":46670627537086,"sku":"006241495X-3","price":5.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/715ndQxKnAL.jpg?v=1776880578"},{"product_id":"0230200524-supply_chain_management_an_introduction_to_logistics","title":"Supply Chain Management: An Introduction to Logistics","description":"\n\u003cp\u003eA Broad General Introduction To All Essential Aspects Of Logistics And Supply Chain Management, Set Within The Wider Business Context. 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That Methodology Is Called Growth Hacking, And It'spractitioners Include Not Just Today's Hottest Start-ups, But Also Companies Like Ibm, Walmart, And Microsoft As Well As The Millions Of Entrepreneurs, Marketers, Managers And Executives Who Make Up The Community Of Growthhackers.com,   Think Of The Growth Hacking Methodology As Doing For Market-share Growth What Lean Start-up Did For Product Development, And Scrum Did For Productivity. It Involves Cross-functional Teams And Rapid-tempo Testing And Iteration That Focuses Customers: Attaining Them, Retaining Them, Engaging Them, And Motivating Them To Come Back And Buy More.  An Accessible And Practical Toolkit That Teams And Companies In All Industries Can Use To Increase Their Customer Base And Market Share, This Book Walks Readers Through The Process Of Creating And Executing Their Own Custom-made Growth Hacking Strategy. It Is A Must Read For Any Marketer, Entrepreneur, Innovator Or Manger Looking To Replace Wasteful Big Bets And Spaghetti-on-the-wall Approaches With More Consistent, Replicable, Cost-effective, And Data-driven Results-- Provided By Publisher.,Doing For Market-share Growth What Lean Start-up Did For Product Development, And Scrum Did For Productivity, Hacking Growth Involves Cross-functional Teams And Rapid-tempo Testing And Iteration. But, The Key Difference Is That It Drives Rapid Growth By Focusing On The Maximizing The Potential Of Each Product By Working On Just The Things That Matter To Customers: Attaining Them, Retaining Them, Engaging Them, And Motivating Them To Come Back And Buy More. An Accessible And Practical Toolkit That That Teams And Companies In All Industries Can Use To Grow Their Customer Base And Increase Market Share, This Is A Must Read For Any Marketer, Entrepreneur, Innovator Or Manger Looking To Replace Wasteful Big Bets And Spaghetti-on-the-wall Approaches With More Consistent, Replicable, Cost-effective, And Data-driven Results-- Provided By Publisher.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eBusiness \u0026amp; Money\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing \u0026amp; Sales\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eMarketing\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eDirect\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Currency","offers":[{"title":"Used - Good","offer_id":46671332540606,"sku":"045149721X-4","price":22.97,"currency_code":"USD","in_stock":false},{"title":"Used - Very Good","offer_id":48816593567934,"sku":"045149721X-3","price":14.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/71H2H6qp8TL.jpg?v=1776882593"},{"product_id":"1781337195","title":"Scorecard Marketing: The four-step playbook for getting better leads and bigger profits","description":"\n\u003cp\u003eBUSINESS SUCCESS STARTS WITH LEAD GENERATION\\\u003cbr\u003eThe first step towards gaining customers, increasing profit, driving growth, and attracting investors is your ability to secure warm leads. 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Seth Godin calls this Interruption Marketing, and, as companies are discovering, it no longer works.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003eInstead of annoying potential customers by interrupting their most coveted commodity — time — Permission Marketing offers consumers incentives to accept advertising voluntarily. Now this Internet pioneer introduces a fundamentally different way of thinking about advertising products and services. By reaching out only to those individuals who have signaled an interest in learning more about a product, Permission Marketing enables companies to develop long-term relationships with customers, create trust, build brand awareness — and greatly improve the chances of making a sale.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003eIn his groundbreaking book, Godin describes the four tests of Permission Marketing:\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003e1. Does every single marketing effort you create encourage a learning relationship with your customers? Does it invite customers to \"raise their hands\" and start communicating?\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003e2. Do you have a permission database? Do you track the number of people who have given you permission to communicate with them?\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003e3. If consumers gave you permission to talk to them, would you have anything to say? Have you developed a marketing curriculum to teach people about your products?\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003e4. Once people become customers, do you work to deepen your permission to communicate with those people?\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003e And in numerous informative case studies, including American Airlines' frequent-flier program, Amazon.com, and Yahoo!, Godin demonstrates how marketers are already profiting from this key new approach in all forms of media.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cbr\u003e\n                        \u003cp\u003e...the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it...\u003cbr\u003e\n\u003c\/p\u003e\n\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eComputers \u0026amp; Technology\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eInternet \u0026amp; Social Media\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eSearch Engine Optimization\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Simon \u0026 Schuster","offers":[{"title":"Used - Good","offer_id":47627615142078,"sku":"0684856360-4","price":14.24,"currency_code":"USD","in_stock":false},{"title":"Used - Very Good","offer_id":47691724685502,"sku":"0684856360-3","price":12.24,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/61qhcXlLY3L.jpg?v=1776975127"},{"product_id":"0063061147","title":"Red-Handed: How American Elites Get Rich Helping China Win","description":"\n\u003cp\u003e#1 New York Times Bestseller\u003cbr\u003e?Peter Schweizer says that, in a quarter-century as an investigative journalist, this is the scariest investigation he has ever conducted.\u003cbr\u003eThat the Chinese government seeks to infiltrate American institutions is hardly surprising. What is wholly new, however, are the number of American elites who are eager to help the Chinese dictatorship in its quest for global hegemony.\u003cbr\u003ePresidential families, Silicon Valley gurus, Wall Street high rollers, Ivy League universities, even professional athletes—all willing to sacrifice American strength and security on the altar of personal enrichment.\u003cbr\u003eIn Red-Handed, six-time New York Times bestselling investigator Peter Schweizer presents his most alarming findings to date by revealing the secret deals wealthy Americans have cut to help China build its military, technological, and economic might. Equally as astonishing, many of these elites quietly believe the Chinese dictatorial regime is superior to American democracy.\u003cbr\u003eSchweizer and his team of forensic investigators spent over a year scouring a massive trove of global corporate records and legal filings to expose the hidden transactions China’s enablers hoped would never see the light of day. And as Schweizer’s past bombshells like Profiles in Corruption, Secret Empires, and Clinton Cash all made clear, there are bad actors on both ends of the political spectrum.\u003cbr\u003eExhaustively researched, crisply told, and chilling, Red-Handed will expose the nexus of power between the Chinese government and the American elites who do its bidding.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003ePolitics \u0026amp; Social Sciences\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eSociology\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eReference\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Harper","offers":[{"title":"Used - Good","offer_id":46679757619390,"sku":"0063061147-4","price":11.24,"currency_code":"USD","in_stock":true},{"title":"Used - Acceptable","offer_id":49258278092990,"sku":"0063061147-5","price":5.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/81SQP3LRORL.jpg?v=1777047435"},{"product_id":"0307363058-life_of_pi_movie_tie-in_edition","title":"Life of Pi (Movie Tie-in Edition)","description":"\n\n\u003ci\u003eLife of Pi\u003c\/i\u003e is at once the story of a young castaway who faces immeasurable hardships on the high seas, and a meditation on religion, faith, art and life that is as witty as it is profound. Using the threads of all of our best stories, Yann Martel has woven a glorious spiritual adventure that makes us question what it means to be alive, and to believe.\u003cbr\u003e\u003cp\u003eCategories:\u003c\/p\u003e\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eLiterature \u0026amp; Fiction\u003cul class=\"category-tree\"\u003e\n\u003cli\u003eGenre Fiction\u003cul class=\"category-tree\"\u003e\u003cli class=\"category-tree\"\u003eAnimals\u003c\/li\u003e\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n","brand":"Vintage Canada","offers":[{"title":"Used - Very Good","offer_id":46679755915454,"sku":"0307363058-3","price":999.99,"currency_code":"USD","in_stock":false},{"title":"Used - Good","offer_id":48870118228158,"sku":"0307363058-4","price":6.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0640\/9689\/5166\/files\/51N5bwu6B1L.jpg?v=1777051268"}],"url":"https:\/\/shop.sustainablebooks.com\/collections\/books-business-money-marketing-sales-marketing.oembed?page=4","provider":"Sustainable Books","version":"1.0","type":"link"}