Media & Communications

In 1939, fifty million Americans went to the movies every week, Louis B. Mayer was the highest-paid man in the country, and Hollywood produced 530 feature ...

Laporte Goes Behind The Hype To Reveal How Steven Spielberg, David Geffen, And Jeffrey Katzenberg Joined Forces To Create Dreamworks. Starting Up. The Emper...

The Definitive Report On The Disruption Of The News Media Over The Last Decade. With The Expert Guidance Of Former Executive Editor Of The New York Times Ji...

Named one of the best books of 2017 by Time, People, Amazon.com, The Guardian, Paste Magazine, & Vogue Tina Brown kept delicious daily diaries througho...

The irreverent diaries of the author's celebrated years as editor-in-chief of Vanity Fair also serves as a vibrant portrait of the 1980s in New York and Hol...

In 2007, A Short Blog Post On Valleywag, The Silicon Valley-vertical Of Gawker Media, Outed Paypal Founder And Billionaire Investor Peter Thiel As Gay. Thie...

This text effectively presents both principles and techniques of statistics and research methods in a totally mass media oriented context. The text presents...

The Canadian Reporter was the first comprehensive reporting and newswriting text written for Canadian students. The new edition continues on the strong foun...

A Manual For Survival And Success That Asks The Most Important Question Today's Leaders, In Any Industry, Can Ask Themselves: What Would Google Do? To Demon...

A concise handbook, THE PR STYLEGUIDE: FORMATS FOR PUBLIC RELATIONS PRACTICE serves as a complete style guide and reference tool. Learn to present messages ...

Whether you're a politician caught with his pants down, an investment bank accused of accounting improprieties, or even a family-owned restaurant with a lou...

The irreverent diaries of the author's celebrated years as editor-in-chief of Vanity Fair also serves as a vibrant portrait of the 1980s in New York and Hol...

This Practical, Comprehensive Work is Widely Regarded as the Standard Course Text and practitioner reference on public relations research. Don W. Stacks ex...

No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your cust...

Canada's most famous adman spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business migh...

In this enterprising new text, Ted Glenn equips fledgling public sector communications professionals with the information they need to be successful in thei...

The ad men behind CBC Radio’s The Age of Persuasion combine lively social history and years of industry experience to show how the art of persuasion shape...

Popular Culture: A User S Guide Is An Introduction To The Critical Study Of Popular Culture. The Text Enables Readers To Examine Parts Of The Contemporary C...